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| | #REDIRECT [[Nomadbase communication]] |
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| The communication strategy aims at bringing the knowledge of the existence of the nomadbase initiative to:
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| *Already existing nomadbases that wish to network with other similar initiatives
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| *People that wish to benefit from the experience of existing and networked nomad bases in order of open their own.
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| ==List of ideas==
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| Each item of that list must be made into a paragraph further down the page, or a page of their own. If you have a great idea but no time to expand on it, list it already, someone else will do the job.
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| *Define a "nomadbase maintainer profile"
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| ** is this really needed?
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| *List the channels that we may use to reach them
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| *Growing organically - not that much outreach beyond our peers (be aware of the couchsurfing syndrome)
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| *Open a [[Nomadbase communication|communication page]] to list all the communication related items.
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| ==Communication profile==
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| Rules of the game:
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| Lets describe a personality that would apply to 70% of nomadbase maintainers but would not be too specific.
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| We can use that "profile" to set the tone of our communication.
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| So, what does a nomad base maintainer look like?
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| *Age: 25-35
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| *Generous
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| *Financially self sufficient
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| *Superior education.
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| *High degree of social skills
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| *Non conformist
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| *Alternative political views
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| *Strong personality - Don't like to be told what to do
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| *Not necessarily traveler
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| *Curious about new/efficient social paradigm
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| '''Alternative profile'''
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| *Age: 18-88
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| *Narrow-minded
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| *Financially unreliable
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| *The ability to get things done even when everyone tells you to stop
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| *Always agrees with everyone
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| *The perfect host: "is everyone's needs met?"
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| *Lets pastamadre die every other week
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| When actually communicating, do it like if you were talking to the person described above.
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| :ad-hoc meeting here at the T-house disagrees with a nomad base profile. Though the idea would be good to think who to communicate to, it might be better to keep it simple here.
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| ==How to reach them==
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| ===Technophiles===
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| *Hospitality networks
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| **Create groups
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| **Publish on CS city groups and related interest groups (alternative ways of living...).
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| ***Write a sample mail, put it on the [[Nomadbase communication|communication page]]
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| *Facebook
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| **Open a page
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| **Link it to the profiles of the people participating in the initiative.
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| *Twitter
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| **Open an account
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| **Use a hashtag
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| *Other social net tool?
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| Put someone in charge of all that. There's nothing so pathetic than disused communication tool.
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| :How? We're no slave of the community!
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| ===Non-techs===
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| What's that? Well, let's take an extreme: Some hippie commune with just one MS Windows computer that is always off anyways.
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| *Send travelers.
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| :confuse people and call them "ambassadors"...
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| ::Huh! Why not "viceroys" --[[User:Sitarane|Sitarane]] 18:22, 25 November 2009 (UTC)
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| *Have communication material available in key-physical-places
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| What kind of physical places our non-tech target are likely to be found?
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| :How about: "Organisations" chapter below
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| ==Organisations==
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| Some organisations that are on the same wavelengh would link our website and/or put flyers on their desks and/or other, all it takes is to let them know. Also, for the non-tech, organisation with physical premisces might be the only propagation vector.
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| *Associations will definitely link us.
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| *Bloggers too
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| ===List of key words===
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| Non profits, fair trade, environmental stuff, WOOF, volunteering
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| ==Communication tools==
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| What do we actually use. Well, that goes on the [[Nomadbase communication|communication page]].
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| [[Category:Nomadbase]]
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