Nomadbase communication strategy

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Revision as of 20:26, 27 November 2009 by Sitarane (talk | contribs) (Unprotected "Nomadbase communication strategy")

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Please move this page to Nomadbase communication strategy.

Also to be migrated: nomadismnomadbasesSHEPast events


This is a draft. It's by far not tentative and if you don't agree you should mercilessly edit it.

Please comment the entries that you wish to comment using the edit button.

The communication strategy aims at bringing the knowledge of the existence of the nomadbase initiative to:

  • Already existing nomadbases that wish to network with other similar initiatives
  • People that wish to benefit from the experience of existing and networked nomad bases in order of open their own.

There seems to be a consensus about first networking the bases together AND starting new ones before (if ever) communicating to travellers.

List of ideas

Each item of that list must be made into a paragraph further down the page, or a page of their own. If you have a great idea but no time to expand on it, list it already, someone else will do the job.

  • Define a "nomadbase maintainer persona"
is this really needed?
Only if we want something to help keep a consistent communication when many people might be involved. Anyway, this is brainstorming. List all ideas, even the bad ones.--Sitarane 09:55, 26 November 2009 (UTC)
  • List the channels that we may use to reach them
  • Growing organically - not that much outreach beyond our peers (be aware of the couchsurfing syndrome)
  • Open a communication page to list all the communication related items.
done

Communication persona

This page has been moved to the discussion page. As it has sparked much discussion. Discuss it there.

How to reach them

Technophiles

  • Hospitality networks
    • Create groups
    • Publish on CS city groups and related interest groups (alternative ways of living...).
  • Facebook
    • Open a page
    • Link it to the profiles of the people participating in the initiative.
  • Twitter
    • Open an account
    • Use a hashtag
  • Other social net tool?

Put someone in charge of all that. There's nothing so pathetic than disused communication tool.

How? We're no slave of the community!

Non-techs

What's that? Well, let's take an extreme: Some hippie commune with just one MS Windows computer that is always off anyways.

  • Send travelers with [Lighfoot|lightfoot] letters
confuse people and call them "ambassadors"...
Huh! Why not "viceroys" --Sitarane 18:22, 25 November 2009 (UTC)
  • Have communication material available in key-physical-places

What kind of physical places our non-tech target are likely to be found? Re: Infoshops/ Alternative cafe's/Cultural associations like the T-house

Check: "Organisations" chapter below

Organisations

Some organisations that are on the same wavelengh would link our website and/or put flyers on their desks and/or other, all it takes is to let them know. Also, for the non-tech, organisation with physical premisces might be the only propagation vector.

  • Associations will definitely link us.
  • Bloggers too

List of key words

Non profits, fair trade, environmental stuff, WOOF, volunteering

Communication tools

What do we actually use. Well, that goes on the communication page.

Disagreements

This page has been moved to the discussion page. Discuss it there.